GENERATION 3.0

Oct 18

[video]

Oct 17

[video]

Oct 14

[video]

Oct 09

Photio of the outside of our #Manchester pop-up shop. Last day tomorrow! (10 Oct) (Photo by Haydn Rydings, design by Twenty%Extra)

Photio of the outside of our #Manchester pop-up shop. Last day tomorrow! (10 Oct) (Photo by Haydn Rydings, design by Twenty%Extra)

Oct 08

A photo inside our #Manchester race equality pop up shop, designed by Twenty%Extra (Photo by Haydn Rydings). Open until Monday 10 October

A photo inside our #Manchester race equality pop up shop, designed by Twenty%Extra (Photo by Haydn Rydings). Open until Monday 10 October

Sep 26

Synopsis of “Clench” - a new film from Generation 3.0

CLENCH: What are you fighting for?

Written and Directed by Riffat Ahmed, produced by Davey Inc

The fight to end racism begins….

Made as part of the Generation 3.0 campaign, which looks at how racism can be ended in a generation, this short film tells the story of Ash, a mixed race girl from Old Trafford, Manchester.

On a youth referral scheme, we see Ash travel to the iconic Salford Lads Club where she takes up boxing as a means to deal with her troubled past. By portraying Ash’s experience of the sport, the film highlights how the boxing ring can be a neutral space where race and neighbourhood politics are left outside.

The film looks at not only Ash’s own experience of racism, but also the preconceptions she holds about other people and places.

“Clench” demonsrates how boxing can become the ultimate visual tool for communication between generations, highlighting that every person has a story to tell regardless of how they look.

“Clench” will be screened at Old Trafford Community Centre at 6.30pm on 6 October, and in the Generation 3.0 pop-up shop (Unit 11, Manchester Piccadilly Station) on 7, 8 and 9 October. Full scheduling details are available here.

Sep 24

Exlcusive promo still from “Clench - what are you fighting for?”, our Generation 3.0 short film.
Come catch a screening in our pop-up shop in Manchester Piccadilly Station between 7-10 October 2011, or attend our premiere at Old Trafford Community Centre

Exlcusive promo still from “Clench - what are you fighting for?”, our Generation 3.0 short film.

Come catch a screening in our pop-up shop in Manchester Piccadilly Station between 7-10 October 2011, or attend our premiere at Old Trafford Community Centre

Sep 19